stand out from the crowd

the

Author

Whether it is by design or by default, everyone has a brand. We are constantly building a perception of who we are in the minds of those around us. This is Branding.  This is why it is important to be consistent and authentic— because you are a brand. If you truly want to be successful in life, you must consider yourself a brand and act accordingly.

with A BRAND that tells your story!

With more than 10 years of experience managing campaigns, image and communications for small businesses & entrepreneurs in New York, Philadelphia & Atlanta, Lydia's foundation in public relations, in addition to her marketing experience with small businesses& non-profits, contribute to her passion for helping organizations succeed. 

Lydia authored the book entitled, "The Art Of Branding: A Simple & Practical Guide to Understanding the Branding Process" which is a short and simple guide  that answers some of the most frequently asked questions about personal branding and why it's an important piece of any entrepreneur's life today. Available on Amazon.com

LYDIA'S

experience

LYDIA's

philosophy

  • ​Customer Insights & Segmentation   
  • Product & Category Management   
  • Pricing   
  • Campaigns & Initiatives
  • Marketing & Brand Strategy  ​
  • Branding Consultations
  • Media Relations
  • Online Marketing Program
  • Brand Tune-up

consulting

services

STAND OUT FROM THE CROWD